Olympic ads malaria - part II

03 Aug 2008

ExxonMobil launched a major new malaria awareness program that was broadcast in August 2008. The malaria prevention spot was broadcast during the 2008 Beijing Olympics in the United States, and to a global audience on August 2 and 3 in conjunction with a BBC World documentary, Zambezi!

ExxonMobil was a lead sponsor of the documentary, which includes ExxonMobil’s Dr. Steven Phillips and others traveling down the Zambezi River through six African countries to bring attention to malaria and the efforts needed to fight the disease.